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Rite ’n Lite Unveils a Bold New Look for a New Era of Premium Refreshment

 

RC Sweet Bites: Where Sweetness Meets Fizz

RC Sweet Bites: Where Sweetness Meets Fizz

 

Mighty Rain: A Bold New Look for Bold New Growth

The global beverage market is entering an era of rapid transformation, with high-energy citrus drinks leading the charge. Valued at $12.5B in 2023 and projected to nearly double to $25B by 2030, the category offers...

 

How Tajikistan Brought RC Cola’s 120th Anniversary to Life

How Obi Zulol, one of Tajikistan’s leading bottling Companies, Brought RC Cola’s 120th Anniversary to Life

 

ARC Refreshment Corporation’s Campaign Wins Gold at Clio Awards: A Cultural Miracle in Marketing

In a landscape dominated by rising costs and traditional advertising, ARC Refreshments and creative agency GIGIL pulled off something truly unexpected: a campaign that didn’t just sell soda, but made it feel sacred.

 

RCombo: Where Great Food Meets Great Refreshment

 

RC Remix: Where Classic Cocktails Meet Bold Refreshment

RC Remix: Where Classic Cocktails Meet Bold Refreshment

 

Local Love, Global Legacy: How Bottlers are powering RC Cola’s Success

Local Love, Global Legacy: How Bottlers are powering RC Cola’s Success

 

2025 Beverage Industry Trends: Innovation, Sustainability, and Opportunities for Bottlers.

 

Introducing Tiki Swirl: A Tropical Adventure in Every Sip

RC Global Beverages Inc. (RCGBI) has a long legacy of innovation, and now, we’re taking the next step in expanding our portfolio with our first-ever young-focused fruit punch beverage: Tiki Swirl. Bursting with bold,...