ARC Refreshment Corporation’s Campaign Wins Gold at Clio Awards: A Cultural Miracle in Marketing
In a landscape dominated by rising costs and traditional advertising, ARC Refreshments and creative agency GIGIL pulled off something truly unexpected: a campaign that didn’t just sell soda, but made it feel sacred.
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RC Remix: Where Classic Cocktails Meet Bold Refreshment
RC Remix: Where Classic Cocktails Meet Bold Refreshment
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Local Love, Global Legacy: How Bottlers are powering RC Cola’s Success
Local Love, Global Legacy: How Bottlers are powering RC Cola’s Success
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Introducing Tiki Swirl: A Tropical Adventure in Every Sip
RC Global Beverages Inc. (RCGBI) has a long legacy of innovation, and now, we’re taking the next step in expanding our portfolio with our first-ever young-focused fruit punch beverage: Tiki Swirl. Bursting with bold,...
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Unexpectedly Wonderful: How RC Cola Turns Everyday Moments into Magic
At RC Cola, we believe that life’s most memorable moments often come from the unexpected. That’s the essence of our new campaign, "Unexpectedly Wonderful" — a celebration of how RC Cola can transform ordinary...
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Celebrating 120 Years of RC Cola: A Legacy of Refreshment and Innovation
RC Cola’s 120th anniversary marks more than just a milestone—it’s a celebration of a brand that has been part of life’s moments for generations. As we look back on this remarkable journey, we also embrace the future...
Cuba Libre Cocktail
Sometimes, the simplest recipes make the biggest impact. The Cuba Libre is a classic cocktail with a refreshing twist, featuring RC Cola as its star ingredient. Perfect for unwinding after a long day or hosting friends.
El Diablo Cocktail
If you’re in the mood for a cocktail that’s both fruity and bold, the El Diablo is your answer. Featuring RCQ Lemon Lime, tequila, crème de cassis, and ginger beer, this drink is as striking in taste as it is in...
