The Holiday Season is Coming: How to Maximize Beverage Sales
The festive season is fast approaching, and RC Cola is gearing up to help our bottlers tap into this prime sales opportunity. This time of year brings unique chances to capture the holiday excitement and turn it into...
Discover the Refreshed Look of RC Refresher
Earlier this year, we embarked on an exciting rebranding journey for RC Cola brands, a move inspired by our commitment to evolving with the times while honoring our heritage. If you've been keeping up with the changes,...
How to expand your beverage brand to new audiences
Expanding a beverage brand is a crucial strategy to ensure sustained growth and market relevance. While it’s essential to nurture your existing customer base, tapping into new audiences can unlock new potential for...
Soda advertisement trends throughout the history
Pour yourself a glass (of RC Cola, that is!), grab a seat, and get ready. We're about to take a refreshing sip down Memory Lane to explore the pop culture phenomenon that is soda advertising–through the lens of RC Cola.
The Fizz on Functional Beverages: The Market's Potential in 2024
For bottlers and beverage industry professionals, keeping a discerning eye on the market's trends is more critical than a perfectly mixed cocktail's recipe. Beyond the usual hits, like carbonated classics and iced...
Driving Success: How RC Cola Supports Its Bottlers
The beverage industry is no gentle stream; it's often a fierce current where only the most forward-thinking and adaptable entities survive. Which is exactly why here at RC Cola, we've built a comprehensivesupport system...
Content Marketing That Works for Your Beverage Brand
Content marketing focuses on creating and distributing content that is valuable and relevant to a target audience. The goal is to attract and retain customers – driving them to profitable action by providing...
Brewing the Future: Beverage Industry Trends through 2025
The world's thirst for innovation has never been greater. It is a time of tremendous growth and change in the beverage industry, with emerging trends reshaping consumer preferences, industry standards, and global...
New Look, Same Great Taste: How RC Cola Brands Are Changing
The beverage industry is an ever-turbulent sea of taste trends and market demands influenced by health consciousness, lifestyle changes and younger generations’ preferences. RC Cola's recent rebranding is continuing to...
RC Q’s Rebranding: Turning Heads, Quenching Thirsts
Following therecent rebrand of RC Cola, we're excited to share that RC Q, the fruity soda that's been around and loved for years, is also getting a fresh new look, with quirky colors and a bold design that's sure to...
